Viveat Susan Pinto And Sharmistha Mukherjee

Stories by Viveat Susan Pinto And Sharmistha Mukherjee

HUL falls as parent's outlook softens

HUL falls as parent's outlook softens

Rediff.com   10 Apr 2013

Unilever, which derives 52-53 per cent of its $70-billion revenues from emerging markets, said it expected economic pressures to continue in 2013.

Spotlight on scam ads

Spotlight on scam ads

Rediff.com   8 Apr 2013

Client-agency relationship comes under scrutiny at Goafest 2013.

Eicher might be part of Volvo AB's global portfolio

Eicher might be part of Volvo AB's global portfolio

Rediff.com   2 Apr 2013

The move could be aimed at increasing penetration in emerging markets.

IPL6: Teams now hunt for innovative partnerships

IPL6: Teams now hunt for innovative partnerships

Rediff.com   1 Apr 2013

s also create buzz with contests, promotions, mall activations and events.

A tough job for Maruti Suzuki's new CEO

A tough job for Maruti Suzuki's new CEO

Rediff.com   28 Mar 2013

A law graduate from Osaka University, Ayukawa has been associated with Suzuki Motor for over three decades.

Who will don the creative mantle at JWT?

Who will don the creative mantle at JWT?

Rediff.com   28 Mar 2013

After Bobby Kumar's exit over controversial Ford ads, industry is abuzz with speculations on his replacement.

Brokerages give Nestle thumbs-down

Brokerages give Nestle thumbs-down

Rediff.com   26 Mar 2013

Brokerage houses reacted to the piece of news by reducing the target price assigned to the company.

Maruti to steer Suzuki's global investment drive

Maruti to steer Suzuki's global investment drive

Rediff.com   23 Mar 2013

Indian arm has cash reserves of Rs 7,000 crore, which might come in handy to set up plants around the world.

In war of germs, Dettol and Lifebuoy enter round two

In war of germs, Dettol and Lifebuoy enter round two

Rediff.com   17 Mar 2013

Old rivals HUL and Reckitt brag product potencies

GlaxoSmithKline back on health track

GlaxoSmithKline back on health track

Rediff.com   15 Mar 2013

After flirting with 'indulgent' variants, Horlicks and Foodles have tasted success with their health and nutrition positioning.

Nasik: Mahindra staff threaten strike over wages

Nasik: Mahindra staff threaten strike over wages

Rediff.com   6 Mar 2013

Workers at utility vehicle major Mahindra & Mahindra's Nashik facility on Tuesday issuing a notice to the management to go on strike on or after March 11, if their demands for higher wages were not settled by the company.

LG India gets tax demand on high advertising spend

LG India gets tax demand on high advertising spend

Rediff.com   25 Feb 2013

Tribunal ruling in I-T's favour may open floodgates to claims against other MNCs.

E-car charging at pump to rev up green future

E-car charging at pump to rev up green future

Rediff.com   23 Feb 2013

The programme being outlined under the aegis of the ministry of heavy industries and public enterprises is part of the National Electric Mobility Mission Plan 2020.

Hero union decision to strike hinges on wage talks

Hero union decision to strike hinges on wage talks

Rediff.com   22 Feb 2013

The workers have been sporting black arm-bands and have stopped taking tea and snacks offered by the company.

Durables follow FMCG in the slow lane

Durables follow FMCG in the slow lane

Rediff.com   22 Feb 2013

The production of durable products (refrigerators, washing machines, air conditioners and conventional television sets) is contracting in India, according to new data released last week.

Philips in search of its mojo

Philips in search of its mojo

Rediff.com   22 Feb 2013

The last one year has been hectic for Dutch major Philips.

Kelloggs' new marketing head faces a tough road

Kelloggs' new marketing head faces a tough road

Rediff.com   19 Feb 2013

Harpreet Singh Tibb has worked at the largest fast-moving consumer goods company in the country, Hindustan Unilever.

FMCG cos scramble to reverse sliding volumes

FMCG cos scramble to reverse sliding volumes

Rediff.com   19 Feb 2013

As urban shoppers tighten their belts, companies are betting on rural consumers and smaller packs to fire up sales.

Media owners try out ways to make ads more personal

Media owners try out ways to make ads more personal

Rediff.com   19 Feb 2013

The attempt is to maximise revenues at a time when advertisers are increasingly demanding greater bang for the buck.

FMCG slowdown begins to broad-base

FMCG slowdown begins to broad-base

Rediff.com   14 Feb 2013

In January, consumer price index-based inflation rose for the fourth consecutive month. It stood at 10.78 per cent, against 10.56 per cent in December.